Bespoke cheese packaging for the Cornish Cheese Company
The Cornish Cheese Company is a family business, making Cornish Blue in Bodmin Moor since 2001. Since then, and with a lot of learning and expansion, they’ve diversified and turned their talents to other types of cheese.
They now sell a range of cheeses in supermarkets and delis nationwide as well as to wholesalers and online customers. Much of the Cornish Cheese Company’s focus is on cheese home delivery and ecommerce gifts, so cheese packaging is hugely important to the brand’s success and the impression it makes on their cheese-loving customers.
Search for reliable home delivery cheese boxes
As cheese packaging specialists, Atlas Packaging was the obvious packaging partner for the Cornish Cheese Company to turn to. We’ve been working with them for many years and have helped them refine and perfect their packaging for the ecommerce market.
Packaging plays a central role in creating brand awareness and is used for ecommerce and wholesale orders, so our packaging experts made sure that all boxes are branded with the logo, while also being strong enough to handle the various stages of transit.
The Cornish Cheese Company currently uses foil-lined insulated packaging. This ensures products stay fresh during shipping, arriving with customers in perfect condition. Going forward, the Cornish Cheese Company team would like their packaging to be completely recyclable to align with their sustainability goals, so they’re working with us to find a corrugated packaging solution. They want it to be sustainable, without compromising on insulation.
Cheese packaging boxes that tick every box
We worked with the Cornish Cheese Company to design strong packaging capable of keeping the products fresh during transit. We chose a crash lock and tear strip combination as this makes it easy for the cheese to be packaged and dispatched, leading to a faster production line and time saved for the business.
The packaging design also allows the team to safely seal the boxes while being easy to open for the customer.
The Cornish Cheese Company rebranded in 2021, and Atlas Packaging was trusted with helping to deliver changes to their packaging. We made sure the new branding was incorporated into the boxes.
The packaging needed to tick many boxes, but we found a way to create eye-catching boxes for cheese that are quick to pack and easy to open for the consumer at home while accommodating a varied product range.
Boosting brand awareness and the unboxing experience
Much of the Cornish Cheese Company’s business comes from ecommerce orders, many of which are bought as gifts. These are packaged and dispatched via a courier, so branded boxes help showcase the brand at every stage of the supply chain, from packaging to delivery.
It’s important for the packaging to look the part when it reaches customers, which is why we’ve worked hard to create boxes that have found a balance between branding and durability to make sure their cheeses arrive in the right condition.
We added value to the Cornish Cheese Company’s ecommerce offerings by ensuring a flawless unboxing experience for customers; an unboxing experience that would encourage them to share with their friends and family, as well as on social media.
The Cornish Cheese Company team is nothing but complimentary about working with our team and commented that they’re grateful we always take their unique needs and requirements into account and have done so for many years.
We look forward to working with The Cornish Cheese Company for many more years to come and playing a small part in bringing their handmade dairy delights to customers’ doorsteps up and down the country.